A local jeweller specialising in custom-made pieces wanted something to reflect her natural red hair and her love for owls. With such a strong evocative name, it was easy to start envisaging where this project was going to go. With several old pieces of jewellery as reference points, we decided to base the mark on her favourite piece given to her by her grandmother. The result was a striking and bold mark, offset with a customised serifed typeface.
